Combating LIEbraries With Scientific Truth

using media to communicate science

To comment that digital trends and media technology are affecting the general public, is the understatement of the century. Every aspect of our lives can likely get traced back to delicious, little cookies stored in our browsers. What we buy, what we end up liking, who we know; the list is endless. Though this new media reality has redefined consumer culture, using media to communicate science-related content has been oftentimes overlooked. 

troubling statistics

In this timely announcement for an initiative called The Vaccine Project, the authors mention that 1 in 3 U.S. citizens would not take a vaccine for COVID19 if it were available now, according to a Gallop poll. Furthermore, they mention that 1 in 5 Americans get their news from social media.

These are exactly the issues that Tomorrow.Life is trying to address. As the Director of Tomorrow.Life, Dr. Samira Kiani, Associate Professor in School of Medicine and Pittsburgh Liver Research Center at the University of Pittsburgh is ready to get to work outside her lab as well.

Scientists are meeting these depressing statistics with optimism

Harnessing the power of videography and social media to effectively allow bench scientists and medical experts to communicate the scientific truth is both critical and possible. puts emphasis on diversity

Tomorrow.Life is connecting scientists, filmmakers, and community influencers from all over the world to convert vetted scientific narratives into easily communicable stories.

With storytelling at the core of the human experience, we are evolutionarily wired to be responsive to it. Additionally, the immersive engagement coming from visual effects can allow scientists present a story in a graphical manner without plots and graphs. 

Placing emphasis on scientific expertise and international collaboration, a diversity of voice is heard. Furthermore, Tomorrow.Life creators summarize and address the social, ethical, cultural and regulatory implications of each scientific topic.

The end game of Tomorrow.Life is to provide an informed picture on vaccination and gene editing amongst other topics. But Tomorrow.Life is not about scratching the surface. One topic per year is set to be the focus. This year, Tomorrow.Life is focusing on “the Vaccine Question” with a series of short, condensed clips, powered by Filmstacker.

Dr. Samira Kiani is set to present in the PISA2020 session titled Navigating the Socialsphere: A How-to Guide for Promoting Your Scientific Career Online, on Wednesday.

Navigating the Socialsphere: A How-to Guide for Promoting Your Scientific Career Online

Want to try a tweet?

Click the twitter button below and insert your information where there are (parenthesis)

I’m learning to navigate the #Socialsphere by attending the @ASIPath #SocialMedia Workshop for Scientists! It’s a guide for promoting your #scientific #career online! Want to come? Register here: #ASIPVirtual

Links and Resources for Scientists interested in using Twitter more!

  • You should get Twitter…for science!

You should get Twitter…for science!

The phrase “Hi, we know each other from the internet!” might have been something weird to say a decade ago, but now it’s one of my favorite icebreakers for meeting people in astronomy. The first time someone said this to me, I felt a wave of joy and excitement, realizing that I had made a real connection through my time on Twitter.

  • How to Use Twitter as a Scientist

How to Use Twitter as a Scientist

Those of you who not only read my blog, but follow my through other channels, might know that I’m quite active on Twitter. I joined Twitter in Spring 2010, and I’ve been enjoying it ever since. Quite some time ago, I wrote a post with my favorite tweeps.

  • Our Year on Twitter: Science in #SocialMedia (Trends in Immunology journal)
  • How to Make Twitter Work for You (and for Science)

Post Page

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  • But I’ve never Tweeted!

But I’ve never tweeted!

Attending a conference and want to participate, but you don’t know what to say? Here’s your guide for 1st time social media-ites! We are breaking down the hashtags to help you begin your social adventure.

  • Promote Your Journal using Social Media

Promote your journal using social media | Editor Resources

Social media is an amazing tool for journal editors. Many editors are already are using Facebook, Twitter, or LinkedIn to create an online community for their journals. This, in turn, is providing them with an ideal platform to raise the profile of their journal and promote their content.

  • Early Career Research Toolbox: Social Media for Scientists

Early Career Researcher Toolbox: Social Media for Scientists

Before I started writing for the Addgene blog, sharing Chemistry Cat memes was how I used social media as a scientist. I mean, I had a LinkedIn page and a Twitter handle, but I wasn’t using them to my professional advantage.

  • Social Media Guide for Journal Editors

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Tomorrow Life

Where human stories shape the future

ASIPathways links accompanying these resources

(and more)

●      “Write the Tweet you need in Academia”

Write the Tweet You Need in Academia

●      Navigating the Socialsphere: A How-to Guide for Promoting Your Scientific Career Online. Want to try a tweet?

Navigating the Socialsphere: A How-to Guide for Promoting Your Scientific Career Online

By the end of the session you will learn:
• how to tweet
• how to promote your science
• best practices

Registration is free!
Participants can submit questions and comments now or during the live event.

Daisy Shu, PhD
Postdoctoral Fellow
Schepens Eye Research Institute of Mass Eye and Ear,
Harvard Medical School

Eric Perkins, PhD
Director of Product Management

Samira Kiani, MD
Associate Professor
University of Pittsburgh

Don’t miss this interactive webinar!
Send us your questions and twitter handle before the webinar!

Wednesday, November 11, 2020 6PM EST

Click to Tweet before the session!

I’m a (insert role) at (tag institute you work for) studying (insert your field of research) Follow me! @ASIPath Social Media Workshop for Scientists #ASIPSocial #ASIPVirtual Navigating the Socialsphere: A How-to Guide for Promoting Your Scientific Career Online

We will provide more sample tweets after registration!

Sponsored by the ASIP Committee for Career Development and Diversity


Andrew W. Duncan, PhD
University of Pittsburgh

Daisy Shu, PhD
Harvard University

Chad Walesky, PhD
Harvard University

Francisco Carrillo-Salinas, PhD
Tufts University

Marina Anastasiou, BS
Tufts University

Gina LaBorde

Tweet us your Questions!